The IREF Contest

Each year, the IREF brings together hundreds of brands from the French and international economic fabric to award one of the most prestigious trophies in the world of franchising and organized trade networks.

COMPETITION –
Best Franchisees & Partners in France

2022: 35th edition of the Best franchisees & partners in France competition.

This edition is placed under the sponsorship of the Ministry of Economy, Finance and Recovery.

The IREF 2022 Trophies award ceremony will take place in November 2022, in the BFM Business studios in Paris. For more than 30 years, the IREF has organized the Franchise and Partnership Trophies each year, the benchmark competition in the world of independent organized commerce.

Participating in this competition means joining more than 1,500 winners from previous years, from the most successful brands. More info on the competition website.

The IREF Trophies website

The ” Best Franchisees & Partners in FranceCompetition was created in 1987 by IREF, Federation of European Partnership and Franchise Networks , under the high patronage of the Ministry of Trade and Crafts.

Il est ouvert :
– aux têtes de réseau
– aux franchisés ou partenaires indépendants,présentés par leur franchiseur ou partenaire méritants.


Do like many winning brands, participate in the 2022 competition.

Withdraw your registration files by completing the form below.

Like last year due to the health crisis which impacted the economy of our networks, the IREF wishes to highlight the rebound of the networks.

Do not hesitate to expose the special, particular actions that you have implemented for the benefit of your network. You can also relate an initiative or an exploit of one of your franchisees or partners, or even tell us, if this is the case, how you reinvented yourself.


To the competition registration form

The IREF Trophies and Diplomas are awarded to the winners during the Trophies Ceremony. It is a privileged moment for meeting the world of franchise and partnership.

As in 2021, a ceremony organized with BFM Business:

The Trophies presentation evening is an exceptional opportunity to give you visibility. This year, our event will be face-to-face and digital with an important video device; TV set, relay on social networks, on our website, on our Youtube channel, newsletters sent to all local authorities and state bodies (CCI France, CCIs, embassies, Ministry of Economy and Finance) , press releases to the main media.

(*) Young networks have the opportunity to take part in the competition for the Best Franchise and Partnership Hopefuls. It is open to young networks that have at least one “Pilot” site and a maximum of 10 franchisees, partners or affiliates.

Michel KAHN Emmanuel LECHYPRE
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Stephane Plaza
rix Jean-Paul Clément » : Franck Provost, Président du Groupe Provalliance accompagné de Michel Kahn, Président de l’IREF
Pierre GATTAZ Michel Kahn
Trophée « Grand Prix du Lien Social » : Hélène Aubry & Françoise Spadoni, Âge d’Or Services
Michel Kahn , Président de l’IREF
L’équipe de l’IREF au complet
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Trophée « Meilleurs Franchisés & Partenaires de France » : Hugues Baalouch, Kyriad.
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Trophée « Lauréat de la Décennie » : Nathalie Dos Santos, Mary Cohr
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Discover the ceremonies and winners of previous years

The last edition, placed under the High Sponsorship of the Minister of Economy and Finance Bruno LE MAIRE, rewarded 63 winners representing 54 brands. The competition focused on the new challenges of independent organized commerce.

Maxime Aiach (Domia group, Shiva, Acadomia) received the Grand Prix Jean-Paul Clément.


Download the list of 2021 winners

To register, please download the application form below and return it to:

You can also find more information via the links below:


Download the presentation brochure


To the competition registration form

To download the application file
first fill out the form below

By filling out the form below, you will receive the application file directly in your e-mail box!

The best moments of the IREF Competition in videos:

Discover more videos


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Discover the IREF Youtube channel